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  News

  

#  Refinity® platform now available to baslac® users worldwide 

 This integration provides body shops worldwide with a flexible digital solution that streamlines workflows and enhances refinish operations, from color matching to inventory management. With Refinity, baslac continues its commitment to delivering high-quality, user-friendly solutions that drive operational efficiencies and support the evolving needs of the automotive refinish industry. 

  [More about Refinity

  ](https://www.refinity-solutions.com/au "More about Refinity")  

 

      ![launch](https://www.baslac.com/data/sites/baslac/files/styles/ars__ratio_43__1200x900/public/2026-01/Refinity%20X%20baslac%20Teaser%2003%20No%20Text.jpg.webp?itok=sGymulVF)  



 

 

 

 

   10/02/2026

  

 

baslac, the automotive refinish brand of BASF Coatings, announces the global rollout of the Refinity digital platform to its user base. Since its launch in 2021, Refinity has supported body shops worldwide in adopting digital workflows. The expansion marks an important step for the global refinish market. With Refinity now available to baslac, users gain access to fast and user-friendly digital tools for color management, business operations and training.

  
"Digitalization is transforming the refinish industry, and Refinity is at the forefront of this change. By extending Refinity to baslac users, we are making advanced digital tools accessible to a broader customer base, helping body shops improve efficiency, reduce complexity, and stay competitive in a rapidly evolving market," said Jane Niemi, Head of Global Marketing, Automotive Refinish at BASF Coatings.

In today’s fast-paced repair environment, every job needs to be done right the first time. Finding the right color should not feel like rocket science, and with baslac color solutions, it does not. Now, with Refinity, baslac takes efficiency to the next level. This all-in-one digital platform combines a powerful color database, smart tools, and on-demand training, giving spray painters and body shop owners instant access to qualified answers and accurate color matching. baslac body shop customers from Europe, Australia, Japan, Korea and Latin America already tested the new digital solution:

Refinity cloud-based system requires minimal hardware and painters can simply log in and begin working. This is a clear advantage in the digital era. The intuitive interface helps our technicians and managers improving everyday tasks such as identifying color formulas, checking stock levels or accessing training materials.

Key Features of Refinity:

- Color Management: Always up to date with latest color formulations and supports for connected hardware
- Business Optimization: Track and manage product usage, costs and inventory levels
- Streamlined Inventory Management: Continuous tracking and automated ordering to help body shops stay efficient
- System Connectivity: Integration with body shop and distributor management systems (BMS/DMS)
- Training and Support: Access to training materials and regular data and system update



 

      ![refinity baslac](https://www.baslac.com/data/sites/baslac/files/styles/ars__ratio_169__1358x764/public/2026-01/Baslac%20Refinity.jpg.webp?itok=JHe0aFO5)  



 

      ![product](https://www.baslac.com/data/sites/baslac/files/styles/ars__ratio_169__1358x764/public/2026-01/DSC_6355.jpg.webp?itok=yp1UMpRM)  



 

      ![overall](https://www.baslac.com/data/sites/baslac/files/styles/ars__ratio_169__1358x764/public/2026-01/DSC_6237.jpg.webp?itok=FIU0P2u-)  



 

 

 

     

     

 

 

 



 

 Start working with baslac today. It just makes sense.

 

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