Celebrating 20 action-packed years.
Celebrate with us
20 years of value.
unbeatable value
Value that adds up.
At baslac, value means more than a good price. It means products that deliver exactly what they promise – every time. Paints that go further, tools that work harder, and quality you can trust. No overcomplicated systems. No expensive extras. Just smart choices that help you save more and earn more.
stunning color
Color you can trust.
Color accuracy shouldn’t be a luxury – and with baslac, it never has been. For 20 years, we’ve helped workshops hit the right tone first time, every time. Fast, easy, and without the fuss. Less rework, less waste, and more confidence in every job. And with Refinity and ViewR, getting it right is now even easier.
getting it done
Results without drama.
Real performance is about getting the job done – fast, right, and with zero fuss. That’s baslac. From easy-to-use products and streamlined processes to smart digital tools from Refinity. Less time wasted, more jobs completed. Add practical training that actually sticks, and you’ve got everything you need to work smarter and move faster.
working together
Build side by side.
Behind every repair are the people who make it happen. For 20 years, we’ve worked side by side with partners and teams around the world – listening, learning, and improving together. That’s how baslac has grown. Not through big promises, but through real collaboration. Thanks for being part of the journey.
Celebrate with us
20 years of innovation.
Smarter tools. Real progress.
Celebrate with us
20 years of making history.
2006
The beginning in China
baslac is registered as a brand and introduced for the first time in China, laying the foundation for a journey that would soon expand far beyond its origins.
2007
Expanding to Australia & New Zealand
baslac enters new markets and begins building its international footprint in Australia and New Zealand.
2009
Growing into new regions
The brand launches in Turkey, South Africa, and the Middle East, marking a key step toward global expansion.
2014
Introducing 45 Line waterborne
What if your car’s refinish could be made entirely from renewable resources? Our BioMass Balance method replaces fossil materials with bio-based ones. Want to know how it works? Find out more...
2018
Portfolio launch in 17 countries
baslac expands significantly across Europe, including markets such as the UK, Germany, and Slovenia.
2019
Stronger color system & market presence
17 new tinters are introduced and baslac grows to 54 countries in EMEA, reinforcing its color expertise and reach.
2021
Launch in the USA
baslac enters the US market, further strengthening its global presence.
2025
Refinity joins baslac
Refinity digital tools become part of the baslac ecosystem, bringing advanced color matching and smart business solutions to the brand.
2026
Celebrating 20 Years
baslac marks its 20th anniversary – celebrating two decades of performance, partnership, and progress.
